Dolby Systems debuting new sound system with the release of BRAVE

[erikdean]

Dolby debuting new sound system with release of BRAVE

The company announced a new sound system Monday called Dolby Atmos, which can move sounds around a theater in an entirely new and realistic way. Rather than pushing the sound out from the left and right side of the theater, as happens in movies today, the new Atmos system will also deliver sound from above in a theater and will be able to swirl sound around in any direction.

List of cities/theaters getting the new system first:

AMC Barrywoods 24
Kansas City, MO, USA

AMC Burbank 16
Burbank, CA, USA

AMC Century City 15
Century City, CA, USA

AMC Downtown Disney 24
Lake Buena Vista, FL, USA

AMC Garden State 16
Paramus, NJ, USA

AMC Van Ness 14
San Francisco, CA, USA

Arclight Sherman Oaks
Sherman Oaks, CA, USA

Brenden Theatres at the Palms
Las Vegas, NV, USA

Century at Pacific Commons and XD
Fremont, CA, USA

China Film Stella Theater Chain Hefei 1912
He Fei, China

Cinemark West Plano and XD
West Plano, TX, USA

Cinesa Diagonal Mar
Barcelona, Spain

Cinetopia Vancouver Mall 23
Vancouver, WA, USA

The Dolby Theatre
Hollywood, CA, USA

Empire Leicester Square
London, United Kingdom

Kerasotes Showplace ICON at Roosevelt Collection
Chicago, IL, USA

Shanghai Film Art Center
Shanghai, China

SilverCity-Yonge Eglinton Cinemas (Cineplex)
Toronto, ON, Canada

UME Shuangjing
Beijing, China

Wanda Cinemas Wuhan Lingjiao Lake
Wuhan, China

China Film Post (Global Post Facility)
Beijing, China

Skywalker Sound (Global Post Facility)
Marin County, CA, USA

Dolby Offices: United States
• Dolby 88 (New York City, NY)
• Dolby Screening Room (San Francisco, CA)
• Larry Umlang Theatre (Burbank, CA)

Dolby Offices: Europe
• Dolby Soho Screening Room (London, United Kingdom)
• Dolby Royal Wootton Bassett, Screen 1 (Royal Wootton Bassett, United Kingdom)

[crazyfists3600]

I guess I'm going to Plano to see Brave

[Largo]

I haven't seen a movie at the Burbank AMC since I saw Spirited Away. Brave would be a fitting companion piece!

[steve4922]

I read about this when the article was published in the Times and will be interested to hear the effects if and when Houston theaters install it. It would also be nice if theaters would maintain the sound systems they have; try explaining to some low level employee that the surround speakers aren't working (which happens more frequently than it should).

[Bremen]

Sounds cool. I wonder how much of a difference I'll be able to notice when it comes to my city.

By the way, is it odd that we haven't heard anything about Brave yet? It opens in like 2 weeks!

[mjiv]

Didn't this used to be called 'quadrophonic surround sound'?

And will this mean you need to sit in the center of the theater to get the fullest effect?

[Largo]

Didn't this used to be called 'quadrophonic surround sound'?

And will this mean you need to sit in the center of the theater to get the fullest effect?

Everyone will adopt the Sheldon Cooper method of finding seats in the theater.

[ame="http://www.youtube.com/watch?v=7rbC1b5CdSA"]Bigbang Theory S02E09 Sheldon finding seat in movie theater(Korean sub) - YouTube[/ame]

[erikdean]

Didn't this used to be called 'quadrophonic surround sound'?

And will this mean you need to sit in the center of the theater to get the fullest effect?

Don't most people angle for the center seats anyway?

It's probably not going to be that crucial as long as the sound effects aren't rendered too subtly.

[Sage]

Bullshit. They're building, like, a billion dollar Arclight in La Jolla and it's not going to have this? DON'T THEY KNOW MITT ROMNEY LIVES IN LA JOLLA?

[steve4922]

While we're on the subject of speakers, when I first saw the trailer for "Snow White and the Huntsman", it sounded like a subwoofer had blown out--one of the speakers was making this awful noise as if it had been overloaded. Then the same thing happened with this trailer at a theater in another multiplex. I assume the effect was deliberate, but it sure was unpleasant.

[erikdean]

Bullshit. They're building, like, a billion dollar Arclight in La Jolla and it's not going to have this? DON'T THEY KNOW MITT ROMNEY LIVES IN LA JOLLA?

It's in his underground parking garage.

[Critix]

Swirls around? LOL. I was not aware that was how sound works. Sounds gimmicky.

[guany]

Vancouver, WA? Seriously? Well, fuck you Seattle.

[mjiv]

Don't most people angle for the center seats anyway?

Not necessarily. Some people prefer the aisle seats. And anyway, choosing where to sit isn't always an option if the best seats are already taken.

[mjiv]

While we're on the subject of speakers, when I first saw the trailer for "Snow White and the Huntsman", it sounded like a subwoofer had blown out--one of the speakers was making this awful noise as if it had been overloaded. Then the same thing happened with this trailer at a theater in another multiplex. I assume the effect was deliberate, but it sure was unpleasant.

I missed that one. However, if that horrible noise in the Prometheus trailer occurs even once in the movie, I don't want to see it.

[Bremen]

Not necessarily. Some people prefer the aisle seats. And anyway, choosing where to sit isn't always an option if the best seats are already taken.

Who in god's name prefers an aisle seat? You can't see worth shit from there.

[siowafc]

Not necessarily. Some people prefer the aisle seats. And anyway, choosing where to sit isn't always an option if the best seats are already taken.

If you're late enough to the show that all of the good seats are taken...you are not doing it right.

[RRA]

By the way, is it odd that we haven't heard anything about Brave yet? It opens in like 2 weeks!

Flop!

[coolinout1]

I sure do miss this sound check:

[ame="http://www.youtube.com/watch?v=wlnI6XjWk_k"]The audience is now deaf - YouTube[/ame]

Oh. err... I meant this (lol):

[ame="http://www.youtube.com/watch?v=U28YgbZyGWg"]THX sound test Dolby Digital. - YouTube[/ame]

[Timmer]

Who in god's name prefers an aisle seat? You can't see worth shit from there.

I do You only get one half of a head in your way instead of two halves-of-heads. It's way better.